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What is On Page SEO?
On-page SEO refers to all the internal optimizations that can be done directly on your website to improve your search engine ranking position. After creating a website, the main task is to take care of the site. When you think about the most basic search engine optimization techniques, like using keywords in your articles and optimizing the meta description, HTML code, title tags, and image alt tags, this is the foundation of on-page SEO, and your ranking depends on this optimization. For website ranking in search engines, on-page SEO is mandatory for every website; otherwise, search engine ranking is impossible.
We have explained the most about on-page SEO services on this page.
What is On Page SEO?
On page SEO refers to all the internal optimizations that can be done directly on your website to improve your search engine ranking position. After creating a website, the main task is to take care of the site. When you think about the most basic search engine optimization techniques like using keywords in your articles and optimizing the meta description, HTML code, title tags, and image alt tags, this is the foundation of on-page SEO and your ranking depends on this optimization. On-page SEO is mandatory for every website for ranking in search engines otherwise ranking is not possible. Here we have tried to explain to you the most about on page SEO services.
Why is On Page SEO Important?
On-page SEO is the most important of the three SEO steps in website or web page ranking. On-page SEO makes your content suitable for both site visitors and bots. When your web page content is optimized for your keywords, meta titles, URLs, meta descriptions, and headings, Google or other search engines get to know your web pages better and add them to their algorithms. So the first condition for ranking is on-page SEO. You might make mistakes while doing these tasks, so outsourcing your project can be a great option to secure on-page SEO services from an expert. We (Intolika) always support you in discussing your needs.
How To Do On-Page SEO?
On-page SEO is the process of optimizing the content and structure of a website to improve its ranking in search engines. Through which search engines can know about your website and give a ranking position. We explain to you how to do on-page SEO and its checklist below:
Content Optimization
Content optimization is the process of ensuring that content is written in such a way that it reaches the largest possible target audience. The method of content optimization should ensure that your content is relevant, unique, and informative, with proper keyword placement and maintained density so that visitors can read and enjoy your content.
Optimize Title Tag
The title tag is an HTML code tag that allows you to give a title based on the text of a web page. This title can be found in the browser title bar when someone searches and in search engine results pages (SERPs). So it is essential to optimize the title tag with your keywords, as it plays a vital role in the organic ranking (SEO).
Heading Optimize
A web page's content can have several subheadings after the title tag, which is defined within the H1-H6 headings. To enhance website readability and user experience, H1-H6 headings are optimized to highlight significant points and minimize minor points.
SEO Friendly URL
Every web page has a specific URL. For SEO, this URL is optimized by keywords, and a shorter URL is better for SEO. It is designed to meet the needs of searchers and understand the keywords of webpages in search engines. It is a significant aspect of an on-page SEO service.
Meta Description
A meta description is a snippet of about 155-160 characters – a tag in HTML – that summarizes a page's content. When someone searches on Google or other search engines, it appears under the title. Hence meta description must be optimized by keywords and is very important for on-page SEO.
Optimize Images
Image optimization is about reducing the file size of the images used on your website as much as possible without losing quality so that your page takes less time to load. Use alt tags within images to optimize image captions and descriptions with keywords. That will help you rank higher in search engines.
Schema Markup
Schema markup, also known as structured data, is a great technique to support your website to stand out from your SEO competitors. This search engine language provides information to search engines to understand your content more clearly. Instead, it helps give the users the best and more accurate information in rich snippets displayed below the page title.
Use LSI Keywords
It is essential to use keywords as well as LSI keywords in your content. LSI (Latent Semantic Indexing) keywords are related and semantically relevant to your primary keyword. If your page's main keyword is 'baby,' then its LSI keywords could be "baby health," "baby caring," "baby food," or "mothers health," etc. Although these are not synonyms, they are different words that mean the same thing. These words are closely related words that help define a page's topic. When you use LSI keywords like these, they rank with your main keywords. So while doing on-page SEO, you need to focus on LSI.
Internal Linking
Internal links are links from one page of your website to another page on your website. When you link internally, visitors and search engines can go to your linked page and stay on your website. If you link internally to one of your indexed pages to a new or unindexed page, search engine bots can crawl that page and help it get indexed.
External Linking
Simply put, adding a link from another website to your website is called an external link. When you want to reference a website in your content or add another website, then the link that is used is an External link. An external link to your site calculates this. External links significantly impact search engine rankings more than internal links, as search engines evaluate a web page's trust/popularity as an external vote. Moreover, every external link is a backlink.
How to improve on page SEO?
On-page SEO can significantly improve your web page in search engine results pages (SERPs). A search engine’s algorithm determines which content to display in search results for various queries. Optimizing your site and content to follow search engine algorithms will improve your search rankings, — and on-page SEO techniques help do just that. We have explained everything about On-Page SEO in detail above.
Here we explain 2 more things to stay in Google top ranking:
Update Content Regularly
Update the content on your web page regularly. Because if you do not update your site's content, it becomes backdated. When you update your content and make it more informative and exciting, you will get more traffic from search engines, and your competitors won't be able to outrank you. Naturally, this has an obvious advantage and is a strategy to stay in Google top ranking.
Follow Google Update
Everyone knows that Google is the biggest search engine in the world. More than 99,000 people search Google every second, more than 8.5 billion daily. Google has more than 200 ranking factors and constantly updates these ranking algorithms. So you always have to follow what Google updates for Google ranking. Our team is continually working following the updates.
How to improve on page SEO?
On-page SEO can greatly improve your web page in search engine results pages (SERPs). A search engine’s algorithm determines which content to display in search results for various queries. Optimizing your site and content to follow search engine algorithms will improve your search rankings, — and on-page SEO techniques help do just that. We have explained everything about On Page SEO in detail above.
Here we explain 2 more things to stay in Google top ranking:
Update Content Regularly
Update the content on your web page regularly. Because, if you do not update the content of your site, it becomes backdated. When you update your content and make it more informative and interesting, you will get more traffic from search engines and your competitors won't be able to outrank you. Naturally, this has an obvious advantage and is a strategy to stay in Google top ranking.
Follow Google Update
Everyone knows that Google is the biggest search engine in the world. More than 99,000 people search Google every second and more than 8.5 billion a day. Google has more than 200 ranking factors, — and Google constantly updates these ranking algorithms. So you always have to follow what Google updates for ranking. Our team is always working following the updates.
On Page SEO Audit
After completing on-page SEO, it is imperative to audit it. Because there are many techniques of on-page SEO, you already know that. So after doing SEO, you have to audit to see if there is any mistake. Through audits, errors can be detected and solved. Audit your site every month to ensure search engines are crawling your site correctly and there are no issues anywhere. Contact us for a free on-page SEO audit of your site, and below is an essential audit checklist of on-page SEO services:
See if the URL has been optimized.
Check if Title Optimize is done.
See Meta Description.
Check Heading Optimization
See if the images are optimized?
Check Internal Links
Are external links ok?
Check keyword density in your content
Check the SEO Score.
Check the Readability
On Page SEO Audit
After completing on-page SEO, it is very important to audit it. Because there are many techniques of on-page SEO which you already know. So after doing SEO, you have to audit to see if there is any mistake. Through audits, mistakes can be detected and solved. Audit your site every month to make sure search engines are crawling your site properly and there are no issues anywhere. Contact us for a free on-page SEO audit of your site, and below is a basic audit checklist of on page SEO services:
See if the URL has been optimized.
Check if Title Optimize is done.
See Meta Description.
Check Heading Optimization
See if the images are optimized?
Check Internal Links
Are external links ok?
Check keyword density in your content
Check the SEO Score.
Check the Readability
Choose us For On-Page SEO Service
We have experienced team
All our workers are experienced. We know how to do on-page SEO by keeping the content right. We optimize your title, meta tags, and description well. In content optimization, we place your keywords correctly and keep the density right. Our work style is different, and we are reputable.
We follow updates
Search engines are constantly updated, so we always follow the updates of other search engines, including Google. We do white hat SEO through a strategy based on what has changed and what has been added to the ranking algorithm. Moreover, We always strive to provide our clients with the best on-page SEO services.
We are caring
We always care about our work and want to maintain our reputation. So we work hard for our clients and help them achieve their goals. We want you to get the right results for your investment. Also, we provide suggestions for improvement, and our team is ready 24/7 for clients’ convenience.
Provide Work report
We make one report before starting work and another report after our work. In these two reports, we highlight the previous state of your site and the results of our work and present them to you. Here you will understand what we did for you and what results you got. Moreover, we also provide you with an on-page SEO audit report.
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